24Aug/18

The Size Of Your Email List Doesn’t EVEN Matter!

If you’re anything like I used to be, you’ve spent countless hours trying to grow your list.

-> Sharing your lead magnet in other people’s Facebook groups
-> Asking people to jump on your list
-> Spending crazy money buying leads
-> Writing endless blogs
-> Emailing everyone you know

I spent years thinking that I had to have a huge list if I wanted to make any money in my online business.

See, I am all about being transparent and let’s say, I tell it like it is. You’ll learn that real fast about me.

I tend to share what other’s hide. (I’ve been told to stop many times!)

I don’t give a damn about what other people think because I am always showing up from a place of Integrity. Honesty. Passion.

The one thing I rock at better than anyone I know is sales! It’s my jam.

However, I think it’s essential for you to know that I hate selling.

Contradicting huh?!

I am so damn good at sales that Terry Lyn Young hired me to work on one of his sales campaigns last year – because I know how to rock sales!

My sales close rate has been 75% to 85% for over three years now. I don’t share this to brag; I share this, so you know that when it comes to online marketing and sales, you’re in the right place.

I got your back!

Listen, I started small business marketing and consulting services because I wanted to help people create dream businesses doing what they love and making foreign money doing so.

So I am not going to hide what you need to know.

The truth with your list is not the size as much as it is the quality of your list.

I made my very first $10,000 from a list of about 300 people.

It wasn’t a big list at all, but I was incredibly engaged with them. I shared ahh-mazing value with them, AND I did it consistently.

I had a pretty busy life back then so I could only email once a week, but I did every week. I made that ONE email COUNT!

My list knew me, they liked me, and they trusted me.

This was when I realised that I didn’t need thousands of people on my list to make money.

I had a client come to me last year who had over 11,000 people on her list and wasn’t making even $5,000 a month!

She was so frustrated and burnt out!

When I asked her what her relationship was with her list, she said she emails them a few times a month asking them to work with her.

She wasn’t engaging with them, she wasn’t sharing any value with them and didn’t share anything about her experiences with them.

She primarily through some people on her list and slammed them with random promo emails.

This does not work!

Don’t get me wrong here; you MUST be growing your list every single day if you want to LEVERAGE and SCALE…

but that doesn’t mean you have to wait until then to make money!

You CAN make money with the list you have RIGHT NOW…

I grow my list every single day – without fail!

Here are some things I do every day to make sure I am growing my list WHILE giving value at the SAME TIME, so I am sure always to see a profit coming from my list…

1. I do monthly – LIVE webinars (SO much fun!) quarterly at the least!

2. I give value in EVERY email – even if I am promoting something, I provide amount TOO

3. I network! I never compete with other experts – I COLLABORATE! This has grown my list by thousands of TARGETED people that I can build relationships with

4. I run Facebook ads for my webinars – I NEVER used to run Facebook ads. I built a list of 5000 people MANUALLY from Facebook groups ALONE! Now I run ads, so I have more time to serve all my clients!

5. I show up in my business every day and build relationships.

The key is to STOP selling and START serving.

The more you sell, the more you repel people. No one wants to be sold to, no more than you want to be that sleazy salesperson.

Just share more value. Give more content. Be more visible. Ask more questions. Give more answers.

You are THE expert in what you do – give people what they’re asking from you through a webinar or Facebook live video or a training call or blog post.

However, you like to create content – DO THAT! And do it MORE!

Three weeks ago I launched to my Facebook group new training I had created, and that practice grew my list by 2900 people and my group of 550 people.

This is because I shared value that my peeps WANTED and I created a relationship. I didn’t have to ask anyone to buy from me. I just emailed the list I created, and they booked calls with me.

I had given them some of my best stuff, and that turned into profits – without me having to do ANY selling.

When I do a webinar, I show up fully! I give so much value that people email me afterwards telling me that they got more value and strategies from my FREE webinar than they have in a year with their coach (whom they’re paying thousands too!)

That is because I thrive on over-delivering. I LOVE giving all I can to help my community make crazy money while having fun and serving others.

Your list doesn’t need to be huge – just nurtured. Easy enough right?!

Let me leave you with a couple of my list building tips.

– If you have a list that you haven’t nurtured or taken good care of – reach out to them. Do NOT promote or try to sell ANYTHING. Just reach out. I call this my re-engagement email.

– Do something free and SUPER valuable like a LIVE webinar or Facebook group challenge – these are GREAT value content pieces and there fun!

– Set a minimum of 1 day aside where you will email your list – can be about ANYTHING – engage consistently

If you did a monthly webinar or challenge, you’d never have a lack of cash flow again, and you don’t even have to sell!

STOP SELLING AND START SERVING! Just give consistent value through FREE content and watch your bank account go up!

These are just a couple strategies I use to maintain $35k months working 20 to 25 hours a week.

And I have FUN in my business. I build relationships. I am connected with some of the most successful millionaires in our industry, and I never have to sell!

You can do the same thing. 🙂

I hope this inspires you to rework your actions and start fresh – you have my permission to do that! It’s quite refreshing to do!

I am on a mission this year to build a bunch of sales addicts who are selling like junkies on crack BUT without selling!

I am turning my community into sales masters and eliminating their fear of sales or lack of sales and showing them HOW they can create all the sales they desire without having to be sales.

If you want to join me on this masterclass, LIVE the details are below! It’s free, and I am going to share with you HOW to make money from your Facebook group.

Like I mentioned above, I used Facebook groups alone to just two weeks ago to grow my list over 2900 people, my group by over 500 and I created $35k all in 30 days.

Facebook groups are IT right now, and if you’re not using them, it’s time you started.

24Aug/18

8 STEPS I USE TO Size MY BUSINESS FROM A HOME OFFICE TO A BRAND NEW 25,000 SF OFFICE WITH 50+ Workers!

I started my first agency when I was 21 years old. No computer (used the public library for that) and no car (used the bus as my public transportation).

Then, I went door to door (business to business) selling them websites and search engine ranking services. I carried a briefcase I bought for $5 from Goodwill, and I wore a $30 used suit I bought at the Salvation Army thrift shop. I called it my “Salvation Armani”!

Here were my first agency price listings that I kept for a full year:
Website Design = $300
Site Listed in 10 Search Engines = $100
Top 10 Rankings for 1 of 10 keywords = $100
Search Engine Optimization Platinum Campaign = $1,000

So, I charged half up front and half upon completion.
My unique marketing angle was that I could charge them “college student pricing” and compete with sites they would pay $5,000+ for, so why not at least give me a shot.

My first year I struggled to get many sales, but I managed to make just enough to stay in business.
On my second year, I focused more on search engine optimisation since most everyone already had a site but wasn’t ranked well. Keep in mind I had to teach myself how to list sites in Google, which took me a few hundred hours to master, so I was very dedicated to learning and taking action.

My 3rd year I had it dialled and chose to work for myself instead of taking on more clients. By the time I was 24 years old I was making $10,000-$20,000/mo consistently from my internet marketing abilities.
I make six figures per year from 2004-2014, for ten years straight, without any employees, mostly just working from home out of a little home office, and doing some travelling for sales as well.

Yes, I was comfortable with my earnings. Six Figures paid all my bills and gave my family a healthy lifestyle. But in 2014 everything changed.

Also, I listened to an AudioBook called the 10X Rule by Grant Cardone and somehow it struck a nerve in me that made me realise I was very complacent in my marketing, and I had a lot more potential if I applied myself.

That year I set a goal to 10X my earnings and generate 7-Figures in revenues with my business, and I did!
At that point, I set another objective to 10X my income again and the next year created 8-figures with my business within 14 months!

Then in 2017, I set the biggest goal I’ve ever placed in my life. I decided why not go BIG and 10X my earnings again! My goal was to generate 9-figures in revenue in a 12-month time frame starting in 2018. CRAZY RIGHT!
9-Figures means that I want my business to make over $100,000,000 in sales in a 12-month time frame. These can be gross sales, not pure profit, as long as I somehow cross that number, as impossible as it seems.

re prominent offices to expand into.

So here are 8 Steps I Use to Scale My Home Business:

1) FIND A PARTNER WHO HAS DONE IT BEFORE
I knew a businessman that had run a company that did over $100million in sales a decade earlier, so I pitched my business idea to him, and it was the sale of a lifetime as he agreed to be my business partner! Jim Piccolo has been a fantastic partner, friend, and mentor, and his knowledge was what I was missing to take things to the next level. I’m forever grateful.

2) FIND MARKETING PARTNERS WHO CAN SELL LIKE CRAZY
I put together a pitch to attract the best quality sales team that I possibly could. Then I include marketers with huge email lists that could get my company vision out to the masses quickly. I pay them a commission for every deal I close that they refer.

3) SCALE ADVERTISING CAMPAIGNS FOR SALES & BRANDING
People do business with people they know, like, and trust. You have to become relevant. The more people know you, like you, and trust you, the more they are willing to pay you or partner with you or work with you. Run advertising campaigns to get your name in front of as many people in your target market as possible; then it will be much easier to close big deals.

4) LEVERAGE, LEVERAGE, LEVERAGE!
You can’t go that BIG by yourself. Instead of spending my profits on luxury items that will depreciate, I’m reinvesting it back into the company to build infrastructure, more prominent offices, more employees, more tools, more advertising, etc. If you aren’t all-in, then you don’t believe enough in your vision, and everyone around you will sense that.

5) OUTWORK ALL YOUR COMPETITION AND BELIEVE YOU CAN DO IT!
There will be many obstacles in your path when you 10X your business. But, you need to BELIEVE that you can do it, and then you need to ACT on that belief and work harder than all your competition. So, your work ethic will inspire your team and your partners and your friends and your family, and you will be so busy producing that you won’t have time to listen to the haters who try to tell you it’s impossible.

6) HAVE FUN AND BE PASSIONATE ABOUT WHAT YOU DO!
Hard work is great, but it will wear you out. Make sure that you LOVE what you do, and if you don’t love it, then get someone else to do it. Fill your day with tasks that you LOVE and that you are passionate about and you will suddenly find yourself inspired to wake up every day to crush out your goals!

7) SUCCESS LEAVES CLUES – MODEL AFTER SUCCESSFUL PEOPLE!
Don’t model after your co-workers, or friends, or family or anyone that isn’t where you are trying to go. Instead, choose a few role models that are at the next level and model after their daily behaviours. What time do they wake up? What books do they read? What activities do they do for their business? What actions do they pay others to do for their business? Don’t just choose one person, get a handful because it’s likely that your personality type will be a combination of a few people. One person won’t have all the answers for you.

8) TAKE BIG RISKS AND EXPERIMENT OFTEN!
Finally, you can’t be afraid of failure if you want to go BIG FAST. You need to be willing to take risks. You need to be willing to fail. You need to be willing to experiment as often as you can. Every month you should experiment with something NEW until you find something that works like crazy and fits your style. The key to explosive growth is to take big gambles and give it everything you’ve got!

I’ve been applying these eight steps above, and in just one year I was able to move to a new city. There I grow a brand new company with a 25,000 square foot office and over 50 full-time salaried employees (US based). Today, we are looking for more prominent offices to expand into.

24Aug/18

Facebook Marketing Tips – Effective Ways to Market on Facebook

Promoting on long range interpersonal communication sites, for example, Facebook is one of the most sultry patterns among organizations and web advertisers today. With more than 62 million endorsers from everywhere throughout the world, Facebook is thought to be a gold mine among web advertisers and for organizations that need to accumulate more potential customers.

Not at all like other long range informal communication sites, Facebook offers a special component that will let you proficiently advertise on the web. This element is the news source-highlight. Contingent upon what your security settings are, you will have the capacity to communicate or declare whatever it is you need to distribute through the news source include offered by Facebook.

Although some people don’t want this feature in Facebook, this particular feature does help in letting people know what their friends are up to. From an internet marketer’s view, you will see that the news feed feature offered on Facebook will serve as a great way to promote a product or service you are suggesting. This will enable your network to know what you are offering as well as let your groups know.

So, here are some tips that you should remember to know how to harness the news feed feature to market a particular product or service. By recognising these following tips, you will be able to let people view it and in turn, let others in their network join in.

The first thing that you need to do is create a profile. People on Facebook cannot add anyone to their network if the person they want to add doesn’t have a pattern and vice versa. This is the first thing that you need to do. Also, you might want to complete your profile page to its fullest to let people viewing it take an interest.

The next tip is by trying to host an event and post it in the news feed. This will get people in your network interested, and if your game is worth the time, they will even tell other people in their system to join in the fun. This is a great way to promote a product or service.

Thirdly, you may want to share a funny video or picture to your network of friends on Facebook. This will help in promoting your profile page, and you will have a lot of targeted visitors that will eventually view your profile page as well as the contents you posted in it, such as the products or services you offer.

Posting news articles is also a great way to get people’s attention on Facebook. This will generate targeted traffic. For example, if you are selling sports apparels, you might want to post the latest news in sports. This will generate targeted traffic that will most likely be interested in what you are marketing.

Posting comments on other people’s profile page in Facebook is also a great way to extend your network of friends and profile viewers.

These are the things that you need to remember about Facebook marketing. By following these tips, you can be sure that you will be able to generate traffic in your Facebook profile page and extend your network. Through these tips, you will be able to have more potential customers visiting your Facebook profile page and know about what you have to offer.